Here Are a Few Facts & Answers

What is coaching?

Coaching' is in it's essence a tool or sets of tools used to empower individuals and help them reach their goals; it is a confidential structured conversation between the Coach and the Client which aims at addressing and improving specific life areas.


During a coaching session your coach will walk by your side to help you reach your ultimate goal and aspirations. They will really listen to you, ask questions, find out what your challenges are and inspire you to achieve what you really want. You will be encouraged to make decisions, take responsibility for these decisions and action upon them.

Is coaching Therapy?

No, Coaching is not therapy nor is it an attempt to heal emotional trauma. Coaching focuses on the present moment, tapping into a person’s inherent resources and wisdom. Coaches regularly refer clients to other professionals for issues that are better suited to a therapeutic relationship.

How does coaching work?

Different coaches use different models to structure their sessions. A popular model which I also use is the so called "GROW" model which is an acronym for the areas explored:  Goal(s), Reality, Options and Way forward.
This model keeps you moving forward towards your goal. Your coach will be asking you questions, listening to your responses, challenging you whilst all the time remaining non-judgemental regarding the details and not offering you advice.

Can I hire a life coach for a short-term, special project?

Yes. Some clients hire a life coach to help them achieve a specific objective or project. Many clients choose to continue working with their life coach after their initial goals are accomplished because there are even more interesting things to do!

How long must I commit to working with a coach?

One month. Although on average, most people find coaching more beneficial than they realized and stay on longer than they initially anticipated—typically 9 months to a year. Many coaches ask for a three to six month commitment but usually let you stop immediately if coaching is not working for you right now. Some coaches might ask you to sign a contract or an agreement. This is fine, however, all our Accredited Life Coaches have agreed that you can coach on a month-by-month basis for as long as it is working for you. This does not apply to corporate coaching contracts or executive coaching which may be for a specific term or project and are often negotiated on a case by case basis.

Why would people who are already successful hire a life coach?

People have managed just fine in the past without a life coach. So in one sense nobody really needs a life coach, but many people want one! One of the reasons there is a growing demand for life coaching is the complexity of modern day life. Things aren’t as simple as they were in the past. And, whereas your parents might have been happy to have a job that paid the bills, most people today want a job that is personally fulfilling and financially rewarding. They want to find work that is in line with their core values and is an expression of who they are. Never before in history has mankind had such an incredible opportunity for self-expression through one’s work. If you aren’t doing what you love to do, even if you are successful, you would benefit from some coaching. I certainly did! Are you doing what you most enjoy? Are you tolerating or putting up with anything? Is life easy or are you struggling? Are you on the path to financial independence? Do you have what you really want? Most people can expect a lot more out of their lives.

Is the coaching relationship, like professional counseling, confidential?

Individual coaching sessions are confidential, and every effort is made to insure your privacy. No information will be shared with outside sources except when all parties have given express written permission or when it is required by the law to disclose personal information.